New look lighting website a big hit
Lighting.com Springs into 2012
Last year Lighting.com launched a brand new website with a modern design, simple navigation, and always-fresh, rich content. This spring, the lighting industry information portal is hitting its stride, thanks to over 12,000 newsletter subscribers, legions of social media contacts, and visitors from all industry segments and markets.
Analytics show unique visitors and pageviews on the upswing; with a doubling of site traffic during the first quarter of 2012. Visitors are spending more and more time on the site, catching up with the latest news, events, and jobs.
Lighting.com has three focus areas: Professional, Residential, and LED. Here readers get the latest lighting news and learn about industry movers and shakers. The site covers the research, trends, and products that impact how lighting is designed, specified, supplied, purchased, and used.
Lighting.com regularly features in-depth reporting, exclusive interviews, plus opinion pieces and technology updates from experts and leading “lights” across the industry.
Ever since the Internet became the new place to go for information and commerce, Lighting.com has been the online resource for everything lighting. With organized and relevant content along with a growing social media base, Lighting.com is an indispensable tool for lighting professionals up and down the supply chain, and for customers looking for lighting products and answers to their questions.
Advertisers booking now for 2012-13 are receiving a featured product placement free for the remainder of this year. Only during calendar 2012, premium positions are based on a first-come, first-served basis. For more information or to reserve premium spots contact adsales@lighting.com.
Lighting.com draws content from all types of lighting professionals. Are there new hires, awards, acquisitions, and charitable works going on at your firm? Do you have an insight that should be shared and discussed? Send your news, achievements, and opinions to information@lighting.com. If you are hiring, then you can also send your vacancies for posting free of charge.
To feature industry events, tradeshows and conferences, send the details to events@lighting.com.
Finally, if you would like to contribute a white paper, write an article or blog or send details of a lighting project that would be of interest to other designers, please feel free to contact us at information@lighting.com.